Captain Marvel

Captain Marvel is a fictional comic book superhero, originally published by Fawcett Comics and later by DC Comics. Created in 1939 by artist C. C. Beck and writer Bill Parker, the character first appeared in Whiz Comics #2 (February 1940). With a premise that taps adolescent fantasy, Captain Marvel is the alter ego of Billy Batson, a youth who works as a radio news reporter and was chosen to be a champion of good by the wizard Shazam. Whenever Billy speaks the wizard's name, he is instantly struck by a magic lightning bolt that transforms him into an adult superhero empowered with the abilities of six legendary figures; one from the Old Testament and five from mythology. Several friends and family members, most notably Marvel Family cohorts Mary Marvel and Captain Marvel Jr., can share Billy's power and become "Marvels" themselves.

Hailed as "The World's Mightiest Mortal" in his adventures, Captain Marvel was nicknamed "The Big Red Cheese" by arch-villain Doctor Sivana, an epithet later adopted by Captain Marvel's fans. Based on sales, Captain Marvel was the most popular superhero of the 1940s, as his Captain Marvel Adventures comic book series sold more copies than Superman and other competing superhero books during the mid-1940s. Captain Marvel was also the first comic book superhero to be adapted to film, in a 1941 Republic Pictures serial (The Adventures of Captain Marvel).

Fawcett ceased publishing Captain Marvel-related comics in 1953, due in part to a copyright infringement suit from DC Comics alleging that Captain Marvel was an illegal infringement of Superman. In 1972, DC licensed the Marvel Family characters and returned them to publication, acquiring all rights to the characters by 1991. DC has since integrated Captain Marvel and the Marvel Family into their DC Universe, and have attempted to revive the property several times. However, Captain Marvel has not regained widespread appeal with new generations, although a Shazam! live-action Saturday morning television series featuring the character ran for three seasons on CBS in the 1970s.

Because Marvel Comics trademarked their Captain Marvel comic book during the interim between the original Captain Marvel's Fawcett years and DC years, DC Comics is unable to promote and market their Captain Marvel/Marvel Family properties under that name. Since 1972, DC has instead used the trademark Shazam! as the title of their comic books and thus the name under which they market and promote the character. Consequently, Captain Marvel himself is sometimes erroneously referred to as Shazam.